Founding cohort -- now open

Where serious
brands learn to
operate social
commerce.

Not a course. Not replays from last year.

A live operator community built inside a social commerce agency managing brands doing $10M to $100M -- starting with TikTok Shop, operating globally.

Founding Membership

Join now and lock in the founding rate

First 100 members get $77/month for life.

$77/month

Founding rate -- locked for life. Standard is $197/month.

Join now

Instant access. Cancel anytime.

$100M+ client GMVTikTok Shop specialistsSocial commerce operatorsGlobal marketsLive agency playbooksMonthly ops blueprintsDirect founder accessNot a courseDTC brands $10M-$100MInstagram ShoppingYouTube ShoppingShop audit sessions$100M+ client GMVTikTok Shop specialistsSocial commerce operatorsGlobal marketsLive agency playbooksMonthly ops blueprintsDirect founder accessNot a courseDTC brands $10M-$100MInstagram ShoppingYouTube ShoppingShop audit sessions

What you get

Built from
live operations.

Every other social commerce community sells you content from last year. Shop Operators is run by the agency. What you receive each month comes directly from active client accounts -- TikTok Shop first, with an eye on where social commerce goes next.

i

Monthly Ops Blueprints

Real systems from a live agency. Updated from active client operations each month, not written once and archived.

ii

Live Q&A Sessions

One open-format live per month. Bring your real questions. No pre-screened softballs. Recorded for archive.

iii

Shop Audit Reviews

Submit your shop weekly. Two selected and reviewed live by Ashley. The most valuable part of the membership.

iv

Tactics Walkthroughs

One deep-dive per month on a specific TikTok Shop mechanic. Creator outreach, GMV Max, commission structure.

v

Onboarding Call

A 30-minute call with Ashley in your first month. Understand where you are and what to focus on first.

vi

Software Discounts

Negotiated access to the tools we actually use. Creator outreach, analytics, and GMV tracking.

Who runs this

Ashley Wright

Founder, SocialTale

$100M+

Client GMV across TikTok Shop and social commerce

Global

Active operations across multiple markets

$10M-$100M

DTC brand revenue range we serve

Founder and CEO of SocialTale -- a social commerce agency and official TikTok Shop Agency Partner. Managing DTC brands in beauty, skincare, haircare, supplements, and wellness across global markets.

“What you get inside is what we use on active client accounts -- not what worked two years ago.”

Shop Operators is built from the same systems, playbooks, and thinking that run inside our operations every day. TikTok Shop is the primary focus right now -- it's where the biggest opportunity is. But social commerce as a category spans Instagram Shopping, YouTube Shopping, and channels that don't fully exist yet. This community is built for operators thinking at that level.

Operating globally. The only social commerce operator community built from a live agency running accounts across multiple markets.

Membership

Join now.
Lock the rate.

First 100 members lock in at $77/month for life. Standard rate is $197/month. No discount after founding spots are filled.

First 100 only

Founding Member

$77

per month, locked for life

  • All monthly blueprints and walkthroughs
  • Live Q&A and shop audit sessions
  • Onboarding call with Ashley
  • Software partner discounts
  • Full community access on Skool
  • Founding member badge

Standard

$197

per month

  • All monthly blueprints and walkthroughs
  • Live Q&A and shop audit sessions
  • Onboarding call with Ashley
  • Software partner discounts
  • Full community access on Skool

Start now

Ready to lead in
social commerce?

Lock in the founding rate before the first 100 spots are gone. TikTok Shop first -- social commerce always.

Join now -- $77/month

Founding members: $77/month, locked for life. First 100 only.